Below we aim to provide a list of some of the most prestigious sports marketing agencies in the world. The current list is of course not exclusive as there are many more great agencies we still need to discover, and we will update the selection over time.
Meanwhile, we hope this list will help future sports marketeers to find their perfect employer, brands to find their marketing agency, and athletes to find sponsors.
Brandwave is an award winning, full-service marketing agency specialising in the sports market.
Our work is driven by our genuine passion for sport and the outdoors. Inspired by our shared interests, we work closely with our clients to create effective and unforgettable campaigns.
We believe that great experiences in sport and entertainment have the power to inspire and motivate positive change like nothing else. Through amplifying these shared experiences we can help our clients extend their reach and achieve their commercial objectives.
Established in 2004 as the sales and marketing arm of the Boston Red Sox.
Since its inception, FSM has grown its diversified client portfolio, partnering with and representing elite international blue chip brands and athletes.
Locations: New York & Miami & Los Angeles & St. Louis (U.S.A.)
A full-service sports, entertainment and media marketing agency.
Creating 360 marketing partnerships through branded packages, sponsorship sales, content creation and distribution, public relations, social media, digital, experimental marketing and asset valuation/ROI analytics.
Pitch is a creative marketing agency with over a decade of experience working with some of the world’s leading brands, rights holders and media companies. Our three main areas of work are Sponsorship, Communications and Content Marketing.
At the heart of what we do is the creation of emotive brand content and experiences, producing award-winning campaigns that evoke people’s passions.
Locations: Weybridge (United Kingdom), Abu Dhabi (U.A.E.)
We know sport. We know how it inspires passion, influences change, engages nations and wins business. And we know how to use it effectively as a potent business tool.
Locations: Bologna (Italy), London (United Kingdom)
RTR is a leader in sports marketing and sports sponsorship. For over fifteen years we have been helping companies to achieve their objectives by using sport and its stars as a winning communication tool.
Locations: Geneva (Switzerland), Paris (France), Hamburg (Germany), Milan (Italy), Warsaw (Poland), Singapore (Singapore)
The agency offers more than 25 years of industry experience and prides itself on providing expertise and innovation across the full spectrum of sports marketing services.
SPORTFIVE remains the leading sports agency in Germany, managing the marketing rights for a large number of top tier professional football clubs.
SportQuake’s primary objective is to work with rights owners and brands to deliver world-leading two-way partnerships.
Founded in 2006, SportQuake specialises in buying and selling high-value sport marketing assets including stadium naming rights, shirt sponsorships, official partnerships and a full range of digital, social and content rights covering Europe’s leading football clubs and other important events.
Locations: Beirut (Lebanon), Dubai (U.A.E.), Delhi (India), Beijing (China), Tokyo (Japan), Seoul (South Korea), Hong Kong (Hong Kong), Singapore (Singapore), Sydney (Australia)
World Sport Group is Asia’s largest sports marketing, media and event management company.
Sports assets include marketing, media, merchandising, team and athlete rights. Growing the value and protecting these commercial rights is essential to a sport’s sustainable growth and long-term success. WSG leverages these rights to generate value for the sport, its stakeholders and partners.
Locations: Abu Dhabi (U.A.E.), Barcelona & Madrid (Spain), Dornbirn & Telfs & Vienna (Austria), Liechtenstein (Liechtenstein), Milano (Italy), Munich (Germany)
We are an independent sports marketing company with 25 years market experience.
We emotionalize brands through the positive emotion of sport.
We believe in the spirit of sport and partnership.
We have a TV sports show that highlights Alabama,Auburn and SEC football it will air on Fox TV Atlanta GA,Montgomery Al and others in the south.Need your Help on Sales
I’m looking for an agency to help us to find sponsors for Indycar Racing. We already have a pre-contract with a team but we need to bring some sponsors to the team.
What would be the right way to find an agency that work in that way and want to make their own money?
We are open to negotiate details and rights.
15 Comments
Good list, I will apply to WSG Delhi
Glad we could help 🙂
Finally an article that features the best sport marketing agencies. Looking for jobs in the industry and this is very helpful. Thanks!
You’re welcome! Let us know once you found a great agency to work for.
thanks for posting this amazing article! I got well informed!! I’ve discovered new opportunities for working after studies, that’s great!
Glad we could help you in your research 🙂
I would suggest Trinity 3 Agency. Fairly new but doing amazing work with Soccer athletes and brands in the sponsorship industry.
Thanks for this sports agency list, I’ve been searching for such an overview for ages.
Glad we could help 🙂 Let us know when you hear about other agencies we could add to our list.
We have a TV sports show that highlights Alabama,Auburn and SEC football it will air on Fox TV Atlanta GA,Montgomery Al and others in the south.Need your Help on Sales
Please contact us here: [email protected]
A very big eye opener to make the best out of the sporting industry by all stake holders.
Your website is now my regular class room.
Thanks a million.
I would also suggest Weplay – they won agency of the year at the Football Business Awards 2017
Thanks RB, we will consider adding WePlay to the list!
I’m looking for an agency to help us to find sponsors for Indycar Racing. We already have a pre-contract with a team but we need to bring some sponsors to the team.
What would be the right way to find an agency that work in that way and want to make their own money?
We are open to negotiate details and rights.